Overview

Orion is a technology company that makes wearable devices that unite groups and allows people to easily collaborate in real time. The task was to create the brand identity for Orion’s main brand and its line of wearable technology products.

 

Challenge

Orion‘s brand exists in a dynamic digital environment, so it was important that the look and feel embodied the attributes of a living, breathing entity.

 

Solution

For the main brand, the inspiration was the idea of collaboration evolving to daily connection into the life of its users. More than a network, a beautiful fabric of effortless collaboration: a work constellation.